Strategy Sets Flexible Playbook to Sell Up to $1.25B in Bitcoin to Shore Up Digital Credit and Buybacks
Strategy unveils a Digital Credit Capital Framework, enabling up to $1.25B in BTC sales to boost liquidity, fund STRC dividends, and repurchase securities while preserving long-term Bitcoin exposure.

Because Bitcoin
June 29, 2026
Strategy just put a price on flexibility. Under a new Digital Credit Capital Framework, the Bitcoin treasury firm authorized a BTC Monetization Program that allows it to sell Bitcoin “from time to time” to raise as much as $1.25 billion. The goal: reinforce cash reserves, fund preferred stock dividends, and opportunistically repurchase securities—including common shares—without abandoning its core Bitcoin treasury stance.
Chair and Executive Chairman Michael Saylor said the company remains committed to BTC as its primary reserve asset, while emphasizing the need for liquidity discipline and active capital management. The subtext is clear: the firm intends to stabilize its Digital Credit complex first so it can keep holding a very large BTC position through cycles.
Key moves and current positioning - Cash buffer rebuilt: Strategy’s USD Reserve now stands at $2.55 billion, up from the $2.25 billion earmarked at the start of the year for dividends and debt. At this level, the company estimates roughly 18 months of dividend coverage; a $1.25 billion BTC sale would extend that runway to about 26 months. Management plans to maintain at least a full year of coverage going forward, after the cushion had slipped to around 14 months—something analysts had flagged. - Preferred dynamics: The dividend on Stretch (STRC) was lifted another 50 bps to 12%, the eighth increase. STRC has traded more than 25% below its $100 par in recent weeks, dipping to $71.25 on Friday before rebounding to as high as $82.50 pre-market following the update. Strategy noted it may not raise the dividend solely because STRC trades below par—signaling it won’t chase the price with rate hikes. - Buyback firepower: The board cleared up to $1 billion of preferred stock repurchases (including alternatives like Strife, STRF) and up to $1 billion of common stock buybacks to exploit “market dislocations,” using funds separate from the USD Reserve. Initial focus is expected on STRC, where buying at a discount could lower recurring financing costs. In under a year, the firm has issued more than $10 billion of preferreds. - Equity and BTC posture: No new Bitcoin purchases were announced; the stack remains 847,363 BTC, valued near $51 billion at current levels, with about $13.1 billion in paper losses. The company’s mNAV sits at 0.99—a slight discount—so it does not plan to issue additional common shares to buy BTC unless equity trades at a premium to underlying holdings.
Market snapshot - Bitcoin hovered near $59,800, down 0.5% on the day (CoinGecko). - Strategy’s shares rose about 5% pre-market to $86.52 (Yahoo Finance). - On prediction market Myriad, traders assign roughly a 15% chance Strategy tops 1 million BTC by year-end, edging up from 14.5% a week ago.
What matters This framework prioritizes optionality over purity. The ability to monetize up to $1.25 billion of BTC, extend dividend coverage to roughly 26 months, and buy back discounted preferreds gives Strategy tools to compress its Digital Credit risk premium. If STRC’s discount narrows, the company’s cost of capital falls, improving durability for the entire BTC-first balance sheet.
There is a tension. Selling coins—even tactically—can unsettle investors who prize the “BTC per share” North Star. We’ve already seen commentary that rebuilding cash reduced BTC per share. Management is effectively arguing that a steadier credit structure and visible liquidity runway protect the long-term Bitcoin exposure better than clinging to every marginal coin during stress.
The decision gate is rational: use buybacks when securities trade at a discount; use limited BTC monetization to avoid forced selling later; avoid issuing common stock for BTC unless the equity commands a premium to mNAV (currently 0.99). That sequencing supports accretive actions and curbs reflexive dilution.
Execution will drive outcomes. Buying STRC well below par could meaningfully trim recurring dividend costs, while another ill-timed dividend hike might only signal strain. Likewise, any BTC sales need to appear calibrated—funding defined liabilities and repurchases—rather than opportunistic trading. If they stick to that script, the framework can align shareholder psychology with balance sheet math.
Net effect: the company keeps its Bitcoin core intact, adds credible liquidity rails around Digital Credit, and reserves the right to act when markets dislocate. It’s not maximalist; it’s pragmatic—and in credit-heavy structures, pragmatism often wins the compounding game.